We live in an age where data is abundant, but time is scarce. So how can you work smarter, not harder? The answer lies in AI and automation. Running a business today isn’t just about working harder; it’s about working smarter. And that’s where AI and automation come in.
In this post, we will discuss the importance of AI and automation, how they are reshaping businesses, and, most importantly, what we will offer.
AI has been around for decades, but it gained popularity in the last decade when technologies like Deep Learning were widely accepted. Many companies started implementing machine learning-based systems to increase output and optimize performance. Until now, these AI systems were not democratized and were used for specific use cases. On November 30, 2022, OpenAI released ChatGPT, and it changed everything. Now, AI was in the hands of the masses. They were given an easy-to-use interface to explore their creativity and build things. The term GenAI was introduced—a type of AI where the output is generated based on input and pre-trained data. Everyone started playing with it. Writers used it to create books, articles, and blog posts. Graphic designers and artists used it to create images. A new way of data analysis was introduced, where raw data is given to a GenAI model, which “senses” and then provides insights in a human-readable format.
Key Benefits of AI and Automation
The usage of AI and automation is increasing rapidly hence it is difficult to cover every aspect of it, some of the benefits are:
- Increased Efficiency: There are many such tasks that are repetitive. If you leave this up to a human he won’t only do it slowly but chances are he’d get bored and hence will not be able to work it efficiently. Automation and now AI can easily replace such tasks.
- Improved Decision Making: Let’s be honest, humans are not capable of handling large amounts of data. With modern systems generating data 24×7, it is almost impossible to download and analyze gigabytes or terabytes of data and gain insights from it. AI and automation have made this possible. New LLMs (Large Language Models) and GenAI have further simplified presenting data in any desired output that can be easily understood.
- Enhanced Customer Experience: According to a Forbes report in the year 2018, there was a $75 billion loss due to poor customer service. Humans are prone to error. Slow responses and incomplete or incorrect information make customers reluctant to contact human-based support anymore. With the help of AI, things could be improved significantly. AI-based chatbots can behave like human customer representatives, going through the entire knowledge base to provide accurate answers in a very short period. There are tools available that can integrate with WhatsApp and other social apps, helping businesses reach their existing user base on these platforms.
- Cost Reduction: Let’s be honest; we are in an era where a recession is expected within a few months or a year. Companies, especially tech ones, have been laying off employees. They are now relying more on AI after the release of LLM models by OpenAI, Google, and open-source models. Jobs like translator, content writer, and even logo designer are being replaced by LLMs.
- Scalability: AI and automation help with scalability. Imagine you have hired 5 graphic designers to create logos, each creating 2 logos per day. With the help of AI systems, you can scale to nth times without any issues.
At NeurAto, our mission is to provide tailored AI and automation solutions that drive efficiency, growth, and innovation. We help businesses turn data into actionable insights and transform their operations.